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Category Archives: Trainings

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7 months ago News , Trainings

CBI TOURISM WORKSHOP – Accessing the European Market

CBI is a Centre for the Promotion of Imports from developing countries. In partnership with STTA, they held a workshop with the objective: to support Tour Operator Society of Kenya (TOSK) goals to empower members and strengthen their capacity to access markets for sustainable growth.
The workshop provided resources on access to market information, for European buyers, and build capacity on knowledge and tools required for sustainability.

The workshop was productive and many tour operators will engage in booking tours to Kenya from Europe as they now understand the trends in the European Market and needs for each target group.

A team from CBI from the Netherlands and Northern Europe that specializes in connecting service providers from all over the world and consumers in Northern Europe, took an important initiative to take through Some Kenyan Tour Operators on how to target the European Market.

The team took us through some important points to note while thinking to target the European Market. some were to note the change in the travel industry. travelers are looking to experience and have memories rather than just coming for a tour. and more ways and factors we were trained to note and capture to target the current generation.

TOSK CBI STTA Training ongoing

TOSk members were also urged to sell sustainable, conservation tours and safaris to their guests. Since a lot of awareness has been made to protect our ecosystem, more tourists look forward to participating in tours that look after their own ecosystem and wildlife.

Our members benefited greatly in this partnership with CBI and more pieces of training were proposed and are underway to be planned and done.

Join Tosk today to gain more and learn about the European Market. Send us an email info@toskenya.org

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7 months ago News , Trainings

STTA TRAINING- Sustainable Tourism in Africa

Tourism for the future generations requires partnership and cooperation, with sustainable Travel and Tourism Agenda key players. TOSK undertook training for its members that will help them run for long in the Tourism Industry. Members got enlightened on the importance of practicing sustainable tourism.

Judy Kepher and TOSK thought of engaging Kenyan Tour Operators on the importance of practicing sustainable tourism. With proper policies and regulations, Tourism could grow responsibly impacting communities and locals. She gave us tips on how we should plan, arrange and advise our guests while on safari, on better practices to show.

TOSK Member taking notes while on STTA training

Judy Gave us examples of countries that have been affected by increased and unregulated tourism practices. Countries such as Thailand, that receives more than 50 million visitors every year, closed their beaches due to pollution and the environmental negative impact it had. France as well receives 90 million-plus visitors every year, and they had to think about ways to control such an influx of guests.

our Tosk Members got tips and how they can practice proper tourism practices. Some courses were introduced to help members learn a few things that would help implement in their daily duties as they sell tours to their guests.

Join Tosk Today!!

Join Tosk Today and be a certified member and benefit in as many pieces of training and learn ways to improve your tours that don’t affect the locals and impacts the travelers as well. Email us on info@toskenya.org to join TOSK

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October 2, 2019
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